CHICAGO (CBS) – America’s Beauty Show returns this weekend and it’s all about the products your stylist will be able to use on you during your next visit.
It takes place at the Donald E. Stephens Convention Center in Roumont starting Saturday.
Renowned stylist and senior vice president of shopping and service operations Ultra Beauty Nick Stanson has demonstrated three popular styles for textured, curly and straight hair.
Having more than two decades of experience as a stylist, he says there is one mistake people make when putting on their hair.
“The biggest mistake people make is to rush the process,” Stenson said. “You see all these celebrities having beautiful brushed hair, you see pictures from magazines and you want to look like that. But you can’t get it in two minutes. “
The convention is intended only for salon professionals. It opens from 11 a.m. and runs through Monday.
Stylists will see cosmetic products from wall to wall and will be able to visit exhibitions of manufacturers. Guests will also learn about beauty trends and hair and nail colors along with the latest makeup and skin care products.