EA will develop three Marvel games, starting with Iron Man
Electronic Arts Inc will release Iron Man and at least two other action-adventure games based on characters from the Marvel universe, under a deal announced by the video game publisher on Monday.
The Iron Man game will feature an original narrative based on the story of fictional billionaire Tony Stark, played by Hollywood actor Robert Downey Jr. in the popular superhero film franchise.
The new games will be available on both consoles and PC, EA said, in a deal that gives it access to one of the most valuable companies in entertainment, largely thanks to the success of movies based on Marvel comic book characters.
EA has previously partnered with Marvel owner Walt Disney Co to develop games based on the Star Wars film franchise for mobile, PC and consoles.
Redwood City, Calif.-based EA joins a slew of other gaming heavyweights that have tapped popular superheroes for their titles. Activision Blizzard launched Spider-Man games, while Warner Bros Interactive Entertainment developed DC Batman games.
EA is betting on its new games as the video game publisher grapples with a slowdown in demand due to peaks during the pandemic. Earlier in August, the company forecast quarterly adjusted sales below estimates.
Quarterly results are expected to be announced on November 1.
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